http://blog.getsatisfaction.com/2007/03/19/why-customer-service-is-the-new-marketing/ The Get Satisfaction blog Thu, 19 Nov 2009 15:48:49 +0000 http://wordpress.org/?v=2.8.5 hourly 1 http://blog.getsatisfaction.com/2007/03/19/why-customer-service-is-the-new-marketing/comment-page-1/#comment-7398 Online Customer Care Tips: Defensive vs. Offensive Customer Service Fri, 13 Feb 2009 04:32:17 +0000 http://blog.getsatisfaction.com/2007/03/19/why-customer-service-is-the-new-marketing/#comment-7398 [...] much as customer service is all the rage, and heralded as the new marketing, it’s still viewed as a cost-center by most online businesses. This I believe, is entirely [...] [...] much as customer service is all the rage, and heralded as the new marketing, it’s still viewed as a cost-center by most online businesses. This I believe, is entirely [...]

]]> http://blog.getsatisfaction.com/2007/03/19/why-customer-service-is-the-new-marketing/comment-page-1/#comment-5294 Carrie T Mon, 21 Jul 2008 18:46:39 +0000 http://blog.getsatisfaction.com/2007/03/19/why-customer-service-is-the-new-marketing/#comment-5294 It is interesting to see how many companies skimp on the customer service side. Now that our economy is down, people are very conscious of where they spend their dollar. With so many choices they can easily take their money elsewhere. I recently read a <a href="http://www.deliverandmeasure.com/" title="customer service book" rel="nofollow">customer service book</a> that was all about getting back to the basics and making loyal attachments with customers. I have found it to be extremely useful. It is interesting to see how many companies skimp on the customer service side. Now that our economy is down, people are very conscious of where they spend their dollar. With so many choices they can easily take their money elsewhere. I recently read a customer service book that was all about getting back to the basics and making loyal attachments with customers. I have found it to be extremely useful.

]]> http://blog.getsatisfaction.com/2007/03/19/why-customer-service-is-the-new-marketing/comment-page-1/#comment-5041 eng-club Thu, 12 Jun 2008 22:45:41 +0000 http://blog.getsatisfaction.com/2007/03/19/why-customer-service-is-the-new-marketing/#comment-5041 Fine post… Actually very ethical in its essense… And still I think that marketing is a little bit “sexy” by itself. You seduce you customer - and then you forget about him… Fine post… Actually very ethical in its essense… And still I think that marketing is a little bit “sexy” by itself. You seduce you customer – and then you forget about him…

]]> http://blog.getsatisfaction.com/2007/03/19/why-customer-service-is-the-new-marketing/comment-page-1/#comment-1388 T1 Mike Sat, 19 Jan 2008 00:09:46 +0000 http://blog.getsatisfaction.com/2007/03/19/why-customer-service-is-the-new-marketing/#comment-1388 Customer service has always been the best form of marketing because as a business owner you are dealing with human beings. You make those human beings happy and they do on to promote your business through the best form of advertising possible: Word of Mouth Customer service has always been the best form of marketing because as a business owner you are dealing with human beings. You make those human beings happy and they do on to promote your business through the best form of advertising possible: Word of Mouth

]]> http://blog.getsatisfaction.com/2007/03/19/why-customer-service-is-the-new-marketing/comment-page-1/#comment-1144 Faye Wed, 14 Nov 2007 01:36:37 +0000 http://blog.getsatisfaction.com/2007/03/19/why-customer-service-is-the-new-marketing/#comment-1144 Why are the customers always right????? Anyone in the customer saevice side knows and understands what I am talking about!!!!!!!!!! You try to make everyone happy and what happens you get a written warning and your job is on the line due to one disgruntled guest. Customers from Hell!!!!!!!!!!!!!!!!!!!! Why are the customers always right?????
Anyone in the customer saevice side knows and understands what I am talking about!!!!!!!!!! You try to make everyone happy and what happens you get a written warning and your job is on the line due to one disgruntled guest. Customers from Hell!!!!!!!!!!!!!!!!!!!!

]]> http://blog.getsatisfaction.com/2007/03/19/why-customer-service-is-the-new-marketing/comment-page-1/#comment-821 jerrysjuicebar.com » Blog Archive » College, Customer Service, and Marketing Mon, 27 Aug 2007 02:32:50 +0000 http://blog.getsatisfaction.com/2007/03/19/why-customer-service-is-the-new-marketing/#comment-821 [...] I first read this expression sometime in the Spring in Vareria Maltoni’s blog.  She has been an ardent and passionate observer of how brand is experience and experience is service.  And then I started poking around and seeing that this topic was part of a panel discussion at South by Southwest.   Then there was a blog post by Thor Muller (which anyone in the brand business should read).  Now I read that there’s going to be a "Customer Service is the New Marketing Summit." [...] [...] I first read this expression sometime in the Spring in Vareria Maltoni’s blog.  She has been an ardent and passionate observer of how brand is experience and experience is service.  And then I started poking around and seeing that this topic was part of a panel discussion at South by Southwest.   Then there was a blog post by Thor Muller (which anyone in the brand business should read).  Now I read that there’s going to be a "Customer Service is the New Marketing Summit." [...]

]]> http://blog.getsatisfaction.com/2007/03/19/why-customer-service-is-the-new-marketing/comment-page-1/#comment-783 Vik Wed, 15 Aug 2007 05:36:21 +0000 http://blog.getsatisfaction.com/2007/03/19/why-customer-service-is-the-new-marketing/#comment-783 Fine post... Actually very ethical in its essense... And still I think that marketing is a little bit "sexy" by itself. You seduce you customer - and then you forget about him... Fine post… Actually very ethical in its essense… And still I think that marketing is a little bit “sexy” by itself. You seduce you customer – and then you forget about him…

]]> http://blog.getsatisfaction.com/2007/03/19/why-customer-service-is-the-new-marketing/comment-page-1/#comment-774 Announcing our first “Customer Service is the New Marketing” Summit. at Demand Satisfaction! Fri, 10 Aug 2007 23:20:30 +0000 http://blog.getsatisfaction.com/2007/03/19/why-customer-service-is-the-new-marketing/#comment-774 [...] Since Thor first presented on “Customer Service is the New Marketing” at SXSW and then followed up with a post about it here on our blog, we’ve had a steady drumbeat of interest on the subject from people across a wide spectrum of industries, companies and job titles. The topic has clearly struck a nerve! [...] [...] Since Thor first presented on “Customer Service is the New Marketing” at SXSW and then followed up with a post about it here on our blog, we’ve had a steady drumbeat of interest on the subject from people across a wide spectrum of industries, companies and job titles. The topic has clearly struck a nerve! [...]

]]> http://blog.getsatisfaction.com/2007/03/19/why-customer-service-is-the-new-marketing/comment-page-1/#comment-377 Weekly Linkdump at Customer Support Professional Blog Sat, 28 Apr 2007 07:43:15 +0000 http://blog.getsatisfaction.com/2007/03/19/why-customer-service-is-the-new-marketing/#comment-377 [...] Why Customer Service is the New Marketing from get satisfaction blog. I’ve already mentioned these ideas in my  older post, but I’m ready to repeat it as many times as needed. [...] [...] Why Customer Service is the New Marketing from get satisfaction blog. I’ve already mentioned these ideas in my  older post, but I’m ready to repeat it as many times as needed. [...]

]]> http://blog.getsatisfaction.com/2007/03/19/why-customer-service-is-the-new-marketing/comment-page-1/#comment-373 An expanded view of “customer service.” at Demand Satisfaction! Fri, 27 Apr 2007 20:05:50 +0000 http://blog.getsatisfaction.com/2007/03/19/why-customer-service-is-the-new-marketing/#comment-373 [...] As Thor pointed out in his post on “Why Customer Service is the New Marketing,” companies often see customer service as an after-the-fact cost center — a post-sale, one-way transaction. And when that’s the case, it’s true that customer service does end up cast in a supporting role. But now we have the Web, and the Web is all about two-way communication. With the expanded voice the Internet affords people through blog posts, pod- and videocasts, discussion forums, even simple commenting, there’s a huge opportunity for companies and customers to expand the definition of “customer service” to include a whole lot more of the conversation going on around the things they sell. [...] [...] As Thor pointed out in his post on “Why Customer Service is the New Marketing,” companies often see customer service as an after-the-fact cost center — a post-sale, one-way transaction. And when that’s the case, it’s true that customer service does end up cast in a supporting role. But now we have the Web, and the Web is all about two-way communication. With the expanded voice the Internet affords people through blog posts, pod- and videocasts, discussion forums, even simple commenting, there’s a huge opportunity for companies and customers to expand the definition of “customer service” to include a whole lot more of the conversation going on around the things they sell. [...]

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