This blog — Demand Satisfaction! — is ready for an extreme makeover.
We’re going to rip out the musty old verbiage that’s been rotting under the weight of time’s obesity, scoop out the puns and cliches that have built up in the underbelly of the PHP, and hang a wall of solid earnestness with an embossed fleur de lys pattern imported from a specialty shop in Prague.
Then, we’re going to paint it pink. Or teal. We haven’t decided yet.
Along with this new look, we’ll be changing the content. We won’t be taking away anything you’ve seen already. Rather, we’ll be adding a wealth of new content that’s specifically focused on consumer advocacy.
Why? Because there’s always room for more consumer advocacy in this world. In fact — in case you haven’t noticed — the deck is still stacked surprisingly high on the side of the table where the corporate players pretend that they’re only able to answer Frequently Asked Questions. We’re going to keep working at balancing out that equation — to transform the nameless and faceless corporate voices into real people with an ear cocked toward your ideas and concerns. We’ve accomplished a lot since going live nearly four months ago, and we’re pumped up about the next year and beyond. We can’t promise that we’ll fix every problem you have, but we’ll give it a damn good shot.
One key thing we’ll be doing with this blog: hooking in and displaying Get Satisfaction questions, problems, and ideas that are directly related to the topics we’re covering on the blog. This marriage between the Get Satisfaction Web site and the Demand Satisfaction blog will allow us to spotlight the funny conversations, the telling examples of companies behaving badly, and the success stories of forward-thinking organizations that are rising to the challenge of providing excellent customer service.
Dishing out consumer-focused information is essential to our core mission, and we’re stoked about this blog renovation. As we develop the new look over the next few weeks, if there’s an issue you want to see us cover, a behemoth of a problem that needs exposing, or a wrong you want righted, send us your suggestions, tips, and big ideas to editor [at] getsatisfaction [dot] com. We’ll blog about it, and we’ll push it as high into the consciousness of the Internet world as possible, so you can get the answers you’re seeking.
And, of course, we expect you to demand satisfaction from us, while we work at bringing satisfaction to you.
