Author Archives: Lane Becker

The Get Satisfaction API is here!

Our shiny, shiny API, previously announced and much-discussed and anticipated, is ready for the prime time! Check out the extensive documentation for it on our brand spankin’ new developer’s site, powered by our pals over at Mashery.

Our goal with the API is to expose every part of the Get Satisfaction service, so that companies and customers alike who have clever ideas about how to integrate, build on top of, and/or extend the Get Satisfaction service can just do that. All sorts of possibilities await: Recreate your company’s area in Get Satisfaction entirely on your own site. Or recreate Get Satisfaction for more than just one company — do it for a whole class of products and services, and prove your expertise across an entire category. Maybe you don’t like the way our posting or topic listing page works? Make your own! Dig in deep and integrate relevant topics right into your online product catalog, or mash our topics up with your already existing discussion or comment groups. Built a couple of widgets to show off your answers on your own blog. Or create some clever visualizations that help you better understand what your customers are saying (I hear Google can help with that.)

In other words, do whatever seems like it’ll be fun, interesting, stunning, and/or useful. And while you’re doing that, we’re going to keep working to make it better, faster, and easier to use our API. To that end, we’ve got a couple of things going on:

  • We’ve put together both Ruby and PHP libraries for the API, to help you get up and running quicker.
  • We’ve fully embraced OAuth as our third party identification protocol of choice, to ensure seamless, user-friendly, and secure account integration between Get Satisfaction and all the companies that choose to work with us. No need to create Yet Another Account to use Get Satisfaction — now you can pass your customers directly into our system and auto-create/link accounts together (with their permission, of course.) You can read more about how to work with our OAuth implementation, and we’ll be talking more about the benefits of OAuth right on this here blog in the next couple of days.
  • And just to be coy and teasing: we’ve got a few more API-related tricks up our sleeve in the coming weeks and months, so keep an eye out for those.

Of course, we’re ready to discuss all your API-related questions, problems, ideas, likes, and dislikes right here in Get Satisfaction. I may have said this before, but it bears repeating: We can’t wait to see what you come up with! So once your creation has made it out into the world, please be sure to let everybody know.

We’re #1! Twice!

We’ve won a couple of awards this week we’re pretty proud of, at two different startup-oriented conferences down in the south bay.

On Tuesday, we presented at the Dow Jones Web Ventures 2008 conference, and we just learned we were chosen as one of their top ten startups out of the full list of 70.

This sits nicely on the mantelpiece next to the audience pick for “Best of Show” we got yesterday, for our song and dance at the Under the Radar conference put on by Dealmaker Media, which Eric mentioned in his earlier post.

How sweet is that? To celebrate we ordered pizza and took silly photos of ourselves.

Just a little bragging here on a Friday afternoon. Enjoy the weekend, everybody!

Video: Michael Murphy, “Virgin’s Crown Jewel: Customer Service, across 200 Companies and 29 Countries”

Michael Murphy, Group Brand Manager for Customer Service for the global Virgin brand, gave a very hip presentation about how Virgin maintains their customer service culture as the company spreads into more and more countries and more and more businesses.

Video: Panel, “Customer Service as Community, Community as Customer Service”

Our second panel at the Customer Service is the New Marketing Summit was on the topic of “Customer Service as Community, Community as Customer Service,” and featured a bevy of Web luminaries: Tara Hunt of Citizen Agency, Matt Mullenweg of Automattic, Patti Roll of Timbuk2, Gina Bianchini of Ning, and moderated by Brian Oberkirch of Small Good Thing.

Video: Panel, “Scaling Customer Service”

At the Customer Service is the New Marketing summit, we had an excellent panel on the subject of “Scaling Customer Service,” with Heather Champ from Flickr, Frederick Mendler from Rackspace, Pratap Penumalli from Google, Ross Mayfield from Socialtext, and moderated by Marc Hedlund of Wesabe.

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