We’re #1! Twice!

We’ve won a couple of awards this week we’re pretty proud of, at two different startup-oriented conferences down in the south bay.

On Tuesday, we presented at the Dow Jones Web Ventures 2008 conference, and we just learned we were chosen as one of their top ten startups out of the full list of 70.

This sits nicely on the mantelpiece next to the audience pick for “Best of Show” we got yesterday, for our song and dance at the Under the Radar conference put on by Dealmaker Media, which Eric mentioned in his earlier post.

How sweet is that? To celebrate we ordered pizza and took silly photos of ourselves.

Just a little bragging here on a Friday afternoon. Enjoy the weekend, everybody!

All Wired Up About SXSW

The Get Satisfaction office is slowly emptying out this week. One by one, we’re spreading our wings and migrating to Austin for SXSW.

Lane was the first to arrive in the Lone Star state, many others are en route, and I’ll be bringing up the rear.

Will Wired be waiting to interview me about my hair when I step off the plane?

Doubtful.

Come to our party, eat our tacos, hear us speak, and say hello if you see us around town.

[Wired is on Get Satisfaction.]

The Price of Control

Wal-Mart has been criticized for both sucking and blowing, but it looks like they may actually have a chance to polish their tarnished reputation.

After a number of years of dismal public relations blunders (in particular, an ill-fated PR-hatched Web site) Wal-Mart has finally figured out that people desire authentic experiences.

So, they’re letting their merchandising buyers blog about the products they come across. In fact, they’re actually encouraging them to speak their minds.

That’s a refreshing change of pace from a company that has continually refused to sell just about anything that might remotely offend anyone.

Will it work? Only time will tell, but — like any decent blog — it’s already started a few contentious arguments. There are already knee-jerk doubters accusing Wal-Mart’s PR firm of rigging the blog and an article in the New York Times lending credibility to the idea.

It’s tough to dig out from this kind of mess. I think that Wal-Mart’s reliance on short-term results over long-term reputation has put them in this spot. But, it’s nice to see them try to dig out.

[Wal-Mart and The New York Times are both on Get Satisfaction.]

Tuesday = Tacos

Attention taco lovers: Tuesday is your day.

Join us next Tuesday, March 11 — high noon — at SXSW, in Austin Texas.

We’ll be munching on (free!) breakfast tacos and talking about exactly what it is we’re up to at Get Satisfaction.

We’ll be right next to the convention center, and we have bona fide conversations for you to join:

* 12-12:30: Breakfast tacos! (Salsa!)

* 12:30-1:15pm: Get to Know Get Satisfaction: A Primer. All the ways companies are using Get Satisfaction to reinvent customer service and build community. We’ll have some current company users on hand to talk about their own experiences with Get Satisfaction.

* 1:30-2:15pm: The Secrets of Managing Customer Communities. The tough problems around community management — and the easy solutions. Our community management team talks about building and maintaining the Get Satisfaction community, with an eye toward helping your company get started building your own community.

* 2:30-3pm: Of OAuth and APIs: Integrating Get Satisfaction on Your Site. Your customers can hop from your site to ours. We tell you how. Specifically, we’ll cover OAuth, a new third-party protocol that makes it (relatively) easy to give your users instant access to Get Satisfaction without the need to create another account.

Come, listen, participate, and be part of the breakfast taco community.

PureVolume Ranch
323 E. 2nd Street
Austin, Texas 78701
Map it

You can RSVP right here.

Can’t wait to hear exactly which different types of tacos are on the menu? Contact lane [at] get satisfaction [dot] com.

Get Satisfaction’s Upcoming Features for Companies

Businesses benefit when they allow their customers to speak their mind publicly, and respond in kind.

That’s a core belief of ours here at Get Satisfaction. And with more and more companies adopting Get Satisfaction as the basis for their customer community, we’re increasingly sensitive to some of the challenges of maintaining this “everybody wins” dynamic. We’re 100% committed to providing a neutral and transparent space for companies and customers to interact, but we believe there are all kinds of tools that will allow companies to be more effective participants *and* create killer business value for them. We also know there is a lot more we can do to help cultivate ongoing community around products, services and brands. So in the coming weeks we’ll be rolling out a range of features that will make Get Satisfaction an even more irresistible tool for companies to collaborate with their customers.

In the interest of transparency, here’s a sampling from the short-term product roadmap:

  • Better search/posting process: last week we released a better way for people to search Get Satisfaction and post new topics. The new design is helping people find answers quickly (reducing redundant issues), and dramatically improving the quality of new topics. We welcome your feedback for how we can continue to improve this.
  • “Deputies”: This upcoming feature allows companies to assign special powers to their most active users, rewarding them with status and enabling them with tools to cultivate the community
  • Problem Status: We’re making it easier to get to desired outcomes! In addition to improving the design of Official Replies and the “People’s Pick” replies, we’re rolling out a Status display for problems. Companies will be able to mark problems with their current status, such as “known issue” or “solved”. This will allow us to show issues and their status to users even before they search or add duplicate information.
  • Featured company topics: The new Company main page on GSFN will promote more general community engagement, beyond just customer service. For example, we will highlight the most recent announcements and questions from the company to its users.
  • Showing related topics: By adding suggested topic links for the company on each topic page we’ll help users better find answers to their questions, and stumble upon interesting content.
  • Merge topics: In the event that people add topics that duplicate existing ones, we’ll allow users to map them to the original topic. With tools like this we’re going to make it easier and easier to do community gardening.
  • Deprecate topics: When a company releases a new version of its product, topics for the old version are often no longer very relevant. The deprecate topic feature will allow companies to minimize the visibility of old/outdated topics in search results and topic lists
  • OpenID: One of our most requested features from companies that want to avoid making their users create another account is Open ID support, which will be coming soon. Note: we’ve already added OAuth support, which allows for even more seamless account pass-through.
  • Analytics: A little further out (but relatively soon), we’ll be offering a dashboard view based around the analytics we’re collecting on a company and its community. This will make it a lot easier to manage team participation, community health and content trends.

On top of this, we’re currently testing an open API that will allow companies (and anyone else) to customize Get Satisfaction in virtually any way imaginable. If you’re interested in pre-beta access, please contact info@getsatisfaction.com.

If you’re an existing or potential business user of Get Satisfaction, let us know if there are features that you’d love to see.