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	<title>Demand Satisfaction! &#187; web 2.0</title>
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	<link>http://blog.getsatisfaction.com</link>
	<description>The Get Satisfaction blog</description>
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		<title>Flattery Will Get You Everywhere</title>
		<link>http://blog.getsatisfaction.com/2008/11/18/flattery-will-get-you-everywhere/</link>
		<comments>http://blog.getsatisfaction.com/2008/11/18/flattery-will-get-you-everywhere/#comments</comments>
		<pubDate>Tue, 18 Nov 2008 19:45:08 +0000</pubDate>
		<dc:creator>dscotthirsch</dc:creator>
				<category><![CDATA[Satisfaction]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[new rules]]></category>
		<category><![CDATA[web 2.0]]></category>
		<category><![CDATA[forums]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[help]]></category>
		<category><![CDATA[readwriteweb]]></category>

		<guid isPermaLink="false">http://blog.getsatisfaction.com/?p=550</guid>
		<description><![CDATA[Earlier this month, Google announced a revamp of their help forums.
The good folks at ReadWriteWeb quickly noticed that the new service behaves an awful lot like Get Satisfaction. Aww shucks! We&#8217;re really flattered &#8230; but more important, we&#8217;re happy for all the users who are going to get great support from the new system.
If I [...]]]></description>
			<content:encoded><![CDATA[<p>Earlier this month, Google announced <a href="http://googleblog.blogspot.com/2008/11/new-google-help-forums.html">a revamp of their help forums</a>.</p>
<p>The good folks at <a href="http://www.readwriteweb.com/archives/google_revamping_forums_change.php">ReadWriteWeb quickly noticed</a> that the new service behaves an awful lot like Get Satisfaction. Aww shucks! We&#8217;re really flattered &#8230; but more important, we&#8217;re happy for all the users who are going to get great support from the new system.</p>
<p>If I try to do some mind reading for a moment, I have a feeling that the scalability-obsessed GoogleBot realized two things:</p>
<p>1. No matter how often you update your FAQs, or how well your search algorithm works, the machine can&#8217;t always answer users&#8217; questions. It&#8217;s a &#8220;long-tail&#8221; problem, with the tail being defined by how rapidly the knowledge base needs to change.</p>
<p>2. Forums (or Google Groups, in this case) are just too uncontrollable and chaotic to effectively crowd-source customer support, and the answers &#8212; if they are there &#8212; are just too hard to find. It&#8217;s a structural problem that can&#8217;t be solved without an &#8220;outcomes orientation&#8221; built into the system.</p>
<p>These are problems that Get Satisfaction began solving more than a year ago, so here&#8217;s the part where we shamelessly market ourselves: If you have a company that wants to provide high-touch, highly scalable customer support while keeping costs low &#8212; then be like Google and use our service.</p>
<p>It&#8217;s great to see the Googlers jumping on the customer-service bandwagon!</p>
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		<title>Web 2.0: Sharing Slides</title>
		<link>http://blog.getsatisfaction.com/2008/04/28/web-20-sharing-slides/</link>
		<comments>http://blog.getsatisfaction.com/2008/04/28/web-20-sharing-slides/#comments</comments>
		<pubDate>Mon, 28 Apr 2008 19:30:03 +0000</pubDate>
		<dc:creator>Eric Suesz</dc:creator>
				<category><![CDATA[Satisfaction]]></category>
		<category><![CDATA[conferences]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[development]]></category>
		<category><![CDATA[web 2.0]]></category>

		<guid isPermaLink="false">http://blog.getsatisfaction.com/2008/04/28/web-20-sharing-slides/</guid>
		<description><![CDATA[Last week&#8217;s Web 2.0 conference here in San Francisco was stimulating. I know I learned a thing or three. 
In case you missed it â€”  or wouldn&#8217;t throw down the cash for entrance to the full convention â€” we&#8217;ve collected the slides from our two biggest presentations of the week.
First, here are the slides [...]]]></description>
			<content:encoded><![CDATA[<p>Last week&#8217;s Web 2.0 conference here in San Francisco was stimulating. I know I learned a thing or three. </p>
<p>In case you missed it â€”  <a href="http://www.christine.net/2008/04/the-freeloaders-guide-to-web-20-expo.html">or wouldn&#8217;t throw down the cash for entrance to the full convention</a> â€” we&#8217;ve collected the slides from our two biggest presentations of the week.</p>
<p>First, here are the slides from Lane and Thor&#8217;s presentation, <a href="http://www.slideshare.net/Thor/customer-service-is-the-new-marketing-web2expo/">Customer Service is the New Marketing</a>:</p>
<div style="width:425px;text-align:left" id="__ss_372622"><object style="margin:0px" width="425" height="355"><param name="movie" value="http://static.slideshare.net/swf/ssplayer2.swf?doc=csitnm-1-1209150783625237-8"/><param name="allowFullScreen" value="true"/><param name="allowScriptAccess" value="always"/><embed src="http://static.slideshare.net/swf/ssplayer2.swf?doc=csitnm-1-1209150783625237-8" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="355"></embed></object>
<div style="font-size:11px;font-family:tahoma,arial;height:26px;padding-top:2px;"><a href="http://www.slideshare.net/?src=embed"><img src="http://static.slideshare.net/swf/logo_embd.png" style="border:0px none;margin-bottom:-5px" alt="SlideShare"/></a> | <a href="http://www.slideshare.net/Thor/customer-service-is-the-new-marketing-web2expo?src=embed" title="View 'Customer Service is the New Marketing (Web2Expo)' on SlideShare">View</a> | <a href="http://www.slideshare.net/upload?src=embed">Upload your own</a></div>
</div>
<p>And here are the slides from Scott&#8217;s talk, <a href="http://www.slideshare.net/nullstyle/web-20-the-how-of-oauth">The How of OAuth</a>, about that scrappy up-and-coming OAuth protocol:</p>
<p><embed src="http://static.slideshare.net/swf/ssplayer2.swf?doc=how-of-oauth-1209166341969252-8" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="355"></embed>Thanks to everyone who showed up and asked all those great questions.</p>
<p>Plus, thanks to everyone who attended Cameron&#8217;s OAuth Hackathon on Saturday. We had a huge turnout, especially considering it was such a stunningly sunny Spring day. Thanks for spending it indoors with us!</p>
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