Tag Archives: community

Community Delivers on the Promise of CRM

The promise of CRM was to allow businesses and customers to form better relationships — hence the name Customer Relationship Management. But did it deliver? Rahul Sachdev, Get Satisfaction CEO and Siebel veteran, argues no in his Fireside Chat on the state of community last week (watch the replay and discuss the subject with Rahul...
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Customer Experience: A How NOT To Guide [Cartoon]

This cartoon is the third in a series of Community Management cartoons we’ll be posting every day this week. You can view the first and the second here, and be sure to check back in tomorrow for the fourth! Who are we kidding? Today’s customers don’t knit, and they’re certainly not this patient. They no longer have to...
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Our Latest Product Release Information

Looking for the latest product release information from Get Satisfaction?  We’re constantly working on new features and products, and we release software into production multiple times every month.  For example, today we released several new features and updates to our new Community Web Application (currently in Beta) and our Manage Workspace.  You can read about...
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How Community Fits into Your Inbound Marketing Strategy

Inbound is the new black for marketers.  You may have heard of inbound marketing, a strategy that involves creating great content that is educational, helpful, interesting, and even entertaining.  This content doesn’t beg or buy its way to eyeballs….it earns them the old fashioned way. It’s no mystery why inbound marketing is so effective—in a...
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Breaking Out of the Mobile Binary

Mobility is no longer a dichotomous question of Android vs IOS. Rather, mobility has evolved along with your customers into a much broader category comprised of more channels and more entry points. Today’s customers are likely to begin a conversation with you on their phones as they search for helpful information on their way to work. They might...
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